Know Your Peers™ - The Alternative Board San Mateo County
Wednesday, 18 March 2015 18:22

5 Common Email Mistakes

Email has become an integral part of doing business, but many people still struggle to get it right. Here are five common mistakes I see that limit the effectiveness of email communications. 

 

Published in Tips from the Top

Whether your business is small or big, being on social media is a good idea. The visibility and connectivity accessible through social media has convinced most business owners that it’s worth their while. But what isn’t so clear is how to measure what’s working and what’s not, and when to drop a platform that’s just waste of time and energy.

Published in Tips from the Top
Tuesday, 17 March 2015 23:02

The Internet Is Following You

Have you ever been looking at a fantastic pair of shoes online, decided not to buy them at that time, and then suddenly start seeing ads for the shoes everywhere you go? There is a reason for this, and it’s a little marketing trick called remarketing, also sometimes referred to as retargeting.

Published in Tips from the Top

Ramon Canova

Marque Foods, Inc.

I initially joined TAB to learn how to better deal with ‘me.’ I perceived myself as a primary obstacle to growth. With TAB, I got plenty of ideas on how to view myself and the business differently and this has definitely improved my business. I learned that my business plan is a living document and track it periodically using the monthly progress report. In short, TAB has helped me design business processes that are more systematic, efficient and get results.

Carla Kell-Smith

C Kell-Smith & Associates

Being in business for the last 25 years and then joining my TAB board, I’ve seen such an improvement in my management style and effectiveness. TAB is a great resource for me, the information and the experience with small businesses as well as the insights shared.

Martin Simenc

Home Safety Services

For us, it’s all about generating clients. And how we’ve gone about generating those clients with the help of TAB has really been key to our ongoing success. I knew that I needed a sounding board, needed some outside expertise. And that’s exactly what TAB brings to the table. And it also holds my feet to the fire and keeps me accountable.Kalar is a patient and inquisitive listener who seeks a thorough understanding of the root origins and causes of issues before collaborating on potential solutions. He also helps me to consider "out of the box" type solutions and opportunities that invariably expand my thinking. With his help and guidance, we have resolved numerous tactical and strategic issues and positioned our company for significant growth.

Alex Vaysberg

All Industrial Supply, Inc.

TAB helps you recognize that pretty much everybody has the same type of issues with their business. It clears your head and it re-energizes you. When I leave a tab board meeting I’m re-energized to conquer not only that day, but the next year. TAB helps us focus on ourselves and the other TAB members…the answer is sometimes written on your forehead and you just need a mirror to be able to read that answer.

Adam Messner

Live Wire Supply

Being a CEO can be lonely at times. You’re looking for places to get ideas, other people to speak with to solve problems; this is the perfect place to do that...there is a good exchange of ideas and experience for growing your business and solving problems.